What is Google Pay Per Click? Google Pay Per Click is an online advertising program that you can use to advertise your business on the Internet. PPC refers to paid advertising, in which the advertiser only charges for visitors that click on the ad and go to their site. Google permits advertisers to run multiple PPC campaigns on their search results page.Each time a PPC ad is clicked, the advertiser will pay Google a predetermined amount. It is a great way to advertise on the Internet for very little or no cost at all.
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